World news – AU – AIA conducts a national mental health study for Australian financial counselors

AIA Australia is collaborating with Deakin University and peak performance researcher Dr. Adam Fraser to conduct a national study of the mental health of the nation’s financial counselors – the first of its kind

The project called « The Adviser Voice » aims to understand the current state of mental health and well-being of financial advisors, learn the habits and attitudes associated with these advisors and aspire to understand the ever-changing mindsets and behaviors within counselors, in preparation for subsequent turmoil

More than a thousand counselors will be surveyed as part of the study, and many will be invited for an in-depth one-on-one interview that will explore their problems in more detail, according to the AIA release. The study will also include a seven-day diary program for selected counselors

“Advisers have gone through a great deal of turmoil in recent years – from reforms of the future of financial advice, to the life insurance framework, new education and compliance requirements, and now the effects of the pandemic,” said AIA Australia and New Zealand CEO and Managing Director Damien Mu

“We want advisors to have the support and flexibility they need not only to survive, but also to revive their business and ultimately thrive, so they can continue to help Australians get quality advice and meet their financial needs”

Financial advisors interested in participating in the study can complete the questionnaire on the Deakin University website, and the university will invite individual advisors separately for individual interviews or to participate in a study diary

AIA Australia said in a statement that all data will be collected before the end of 2020, and analysis will begin in 2021

AIA Group, Mental Health, Financial Counselor, Finance